Last updated on November 29th, 2018 at 11:03 am
We’re told from the get go that we shouldn’t start a blog just for the money.
I totally get that, but hey running a blog costs money. There comes a time when we have to learn how to monetize a blog. Especially, if you’re trying to turn your blog into a sustainable full-time income.
I am not saying that you should plaster a bunch of ads on your blog.
After all, your readers should come first. If your ads drive your readers away, guess what, you won’t be able to create a successful blog.
So be sure that you’re always taking into account your readers. Strive to help as many of them through your content as possible.
After all, like Zig Ziglar says:
You can get everything in life you want if you will just help enough people get what they want.
How to Monetize A Blog
As a blogger, you’re going to have to decide how you want to monetize your blog without annoying your visitors.
This article is just going to cover 5 simple methods you can start using to learn how to monetize a blog. These aren’t the only methods you can use. There are literally tons of ways to monetize a blog, here’s an article explaining 30 different ways to monetize a blog.
I recommend starting with just a 1-2 of the methods and see which ones work for your blog. Once you have a better idea of which monetization methods work for you, then you can start adding more.
I can’t guarantee that you’ll actually make money. You’ll have to test things out and see what works for your blog.
1. Website Ads
We’ve all seen them when we visit websites, ads that popup or slide in just waiting for us to click. Usually, these ads are place on the sidebar, in-text or in the footer.
Before you start using these types of ads, you might want to consider how they will look on your blog. Will it help you reach your blog goals? If you’re trying to sell products or services you may not want to have people clicking away from your blog.
Google Adsense: This is the one that comes to mind for most new bloggers. Once you get your blog approved you’ll start displaying ads on your blog. There are two ways to earn money from Google Adsense:
- Based on impressions: Your payout will depend on the number of page views of your blog. For instance the more page views you have, you’ll get a certain amount of money. This will require you to have a lot of page views. So in order to be successful, you’ll need to know what marketing method is actually helping you drive traffic to your blog. Google Analytics can help you determine which marketing method is growing your blog.
- Based on Clicks: Your page views won’t matter. Instead, you’ll get paid whenever someone clicks on your ads. The payout will vary from $0.01 to a couple of dollars depending on the type of ad.
Adsense can be a great way to earn from your blog. Some bloggers have done extremely well. However, you’ll have to learn about the best ad placement for the most clicks, colors to use and which size of ad works best. Basically, you’ll have to test everything to see which ads work best for your blog.
I really don’t know that much about using Google Adsense. If you’re serious about getting started and want to learn the ropes, I suggest you read How to Make Money From Google Adsense Newbie Guide.
Related: How to Sign Up For Google Adsense
Media Net: Supposedly this ad network allows you to have more control over your ad placements. You can even do A/B split tests and find out which ads are actually worth having on your blog. My blog is NOT using ads right now, but who knows what I’ll decide to do later on down the road.
If you’re looking for some networks that have fast approval read this.
In my opinion that will do more harm and will hurt your blog. Of course, it’s your blog and you get to run it the way you want 🙂
2. Affiliate Marketing
I love affiliate marketing and this is one of the methods that I am using on this blog. You don’t have to worry about creating your own products. When you start using a product and you fall in love with it, why not recommend it to your readers.
After all, you know the product is great and will help improve their lives in some way. I do that with the social plugin I am using, I love it and you can read why I use it and recommend it here.
However, don’t make the mistake of trying to promote just anything as an affiliate. It important to promote only products that you yourself have used.
Here are some great affiliate companies to join:
Amazon Associates: This affiliate giant can definitely work with almost any blog. I am pretty sure that you’ve heard of it 🙂
Share A Sale: This affiliate network has so many different types of products you can promote. You may have to spend some time trying to find some that match your site. Some of my favorite companies I like promoting on ShareSale are Genesis and iThemes. If you’re a lifestyle blogger, this can be a great place to find different companies to work with.
PicMonkey: I used to use this before I started using Photoshop for my social media images. Even though I no longer use it, I know that this is a great alternative for those who can’t afford Photoshop.
Ultimate Bundles: This can apply to different types of niches. Every year they come out with different bundles that are offered at a steep discount of 90% to 95% and whenever you make a sale, you receive a 40% commission. They have bundle sales throughout the year for essential oils, healthy living, photography, bloggers, and hers.
I picked up the bloggers bundle during the last sale. It definitely is worth the money for the amount of information you get.
Teachable: The amount of people creating online courses is amazing. You can receive up to 30% for every sale.
SiteGround: This is not only a great company that I recommend and use, but their commission rate will vary. For the first 1-5 sales you’ll earn $50 and then the commission will jump to $75. I even wrote a step-by-step tutorial on how to start a blog on SiteGround.
These are just a few of the programs you can join as an affiliate marketer. You’ll definitely want to find out what types of products your readers are looking for.
Offering your services on your blog can be a great way to monetize your blog. You may have seen people offering WordPress services, in fact, I offer my limited WordPress services.
What type of services can you offer your reader. Before you say that you don’t have any skills, you need to dig deep and figure out what your talents are. Here are some possible services you can offer your readers:
- Content Writing
- Proofreading services
- Logo design
- Website Design
- WordPress Maintenance
- Plugin Updating
- WordPress Security Services
- Blog Setup
These are just a few of the services that I can think of right off the top of my head. I’m sure there are ton of other different services you can offer your readers.
You just have to find out what you’re talents are then find a way to get paid for them.
4. Sell Digital Products
You can create your own digital products and sell them directly from your blog or from Amazon. I just created my first ebook and am selling it from my blog. I haven’t yet started selling from Amazon, maybe I’m missing something?
The more products you create, the bigger the profits.
I personally think that eBooks are one of the easiest ways to get started creating products. You want to make sure that the products you’re creating actually help people.
Plus, they don’t take very long to create and you can sell them directly on Amazon without having to worry about setting up a gateway system for your blog.
If you’re wondering what system I went with to start selling ebooks, I chose Easy Digital Downloads. It’s extremely easy to setup and the best part is that it’s free. You only pay for the add ons you want.
5. Create A Membership Site
Many bloggers turn their blogs into membership sites. They create content that only their paying customers can see. One that comes to mind is this Genesis Developer.
He creates useful tutorials for Genesis users who don’t understand how to work with Genesis. His tutorials are more in-depth than mine are, however, I’ve used several of them to help me customize my Daily Dish Pro theme.
Imagine if you were to create a membership site that charged people $20/month (it’s your membership site, you can charge whatever you want) If you had 10 people sign up every month, by the end of the year your blog would be making $4800 per month.
Of course you would have to take into factor the retention rate of your members. Truth be told, most people don’t like monthly subscriptions…like yours truly.
However, you don’t even have to charge monthly fees, you could charge a one-time payment of $197 or more.
The sky is the limit of what you could do with your membership site. Digital Access Pass is the only membership software I’ve used. However, there are so many available for WordPress, you’ll just need to do some research to find out what works for your blog.
Final Take Away
These are only a few of the possible ways to learn how to monetize a blog. There are tons of possibilities out there. Of the 5 that I mentioned, I prefer affiliate marketing and selling digital products.
I personally believe affiliate marketing is the easiest ways for beginners to start monetizing their blogs. A quick word about making money with affiliate marketing. It’s going to take some time to actually see money rolling in.
It’s not as easy as slapping up banners on your sidebar or linking to a product. You need to create awesome content that helps people and build their trust. If your readers don’t trust you, they won’t buy from you.
So don’t be pushy with your monetization methods and focus on helping your readers. The more people you help, the better off you’ll be.
If you need an in-depth course on how to make money with affiliate marketing, I recommend the Making Sense of Affiliate Marketing.
This program has definitely opened my eyes to the truth about making money with a blog. Of course, you can always figure this out on your own as well 🙂
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Have you started monetizing your blog? Out of the methods discussed, which one do you prefer and why?
Recommended Blogging Resources:
- Free 12 Day Blogging Bootcamp
- Article about using Yoast SEO for optimizing your blog posts and how to do it.
- SEMRush Free Trial to Gather Low Competitive Keywords
- Quiz: Which theme is best for your blog?
- If you want to build an email list and send newsletters, I recommend ConvertKit (starts at $29)