Last updated on January 2nd, 2019 at 10:09 am
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How to get your blog noticed on Pinterest, find out what’s working for me. Ask most bloggers and they will tell you that Pinterest is responsible for the fast growth of their blog. It has taken me a while, but today, I am happy to share some of the things that I have learned.
If you’re like I am then learning Pinterest has been a challenge. The main reason it has been so challenging is that I have been spreading myself too thin.
I’ve been trying to learn Pinterest, comment, guest post and grow my YouTube channel. All while still having to spend time freelancing as well.
Talk about crazy and no wonder I haven’t gotten the results I want. That’s why I wanted to share some of the things that I’ve learned by just focusing on Pinterest for the past two months.
But first, if you’re using Pinterest, you need to know how to optimize your pins for both Pinterest and Google. This will show you how to get the most from your blog posts without any extra work.
If other bloggers have managed to get their blog noticed on Pinterest, then so can you. It’s going to take work and a lot more than just setting up automated schedulers.
However, I personally believe that the time you spend learning how to use Pinterest will totally be worth it.
If you haven’t heard of Pinterest, maybe you have been living under a rock. Maybe you’re like I was when I started this blog.
I had no clue what Pinterest was, much less how to start using it. When I set up my Pinterest account, I had no clue what I was doing.
After reading so many other bloggers’ success stories, I decided that if I wanted to learn how to create a profitable blog, then I needed to learn as much as I could about the platform.
It’s Taken Me A While
The truth is that when I set up my Pinterest Business account, I didn’t focus enough attention on it. I purchased the Pinning Perfect course and set up some pins using Tailwind.
Then I let the automation take over. I rarely logged back into my Pinterest account and you know what?
Well it shows, it has taken me a long time to understand what I was doing wrong and I am still learning quite a bit today.
How to Get Noticed on Pinterest
One of the biggest things that I have figured out since using Pinterest for a while is that it takes time to really learn and understand the platform.
You can’t just expect to set up an automated scheduler like Board Booster or Tailwind and see instant results.
Now don’t get me wrong, I love using Board Booster and Tailwind to help me automate my pinning. In fact, it would be impossible to grow my blog without the help of the automated schedulers.
If you can only afford one of the schedulers, I recommend starting with BoardBooster. This tool has helped me more in the past 2 months. (although just know that it is not an API partner of Pinterest)
I know that might stray you away from using it. But if you’ve worked through the PIMP course, you know that both Tailwind and Board Booster pins show up as Martech when you search how they were pinned.
Plus, you won’t be just pinning via the schedulers, you also want to make sure that you’re spending some time manual pinning. You’re just using the schedulers to help you out.
After all, I don’t have a ton of time to do manual pinning. The one thing that I have learned is that you still have to spend time on the platform to get a better understanding of it.
Chances are you don’t have a lot of time to spend pinning on Pinterest. I would recommend signing up for a 30 day free trial of Tailwind to help you start getting your pins out on the platform.
Spend some time on Pinterest and you’re going to see some amazing pins that just make you want to click.
It can be a little intimidating especially if you don’t have a creative bone in your body. This may even stop you from creating your own pins because you don’t think that you’ll be able to create amazing looking pins.
Don’t let that stop you from starting with Pinterest.
Trust me, it takes a while to understand how to create pins for Pinterest. Heck, some of my pins still suck, but I am still creating pins and trying to improve my pins designs over time.
It Takes Time
None of us were born with amazing talents to create amazing looking pins. This doesn’t mean that we can’t learn.
When you started your blog, you didn’t know how to properly SEO optimize your blog posts. Yet this didn’t stop you from learning everything that you can about SEO.
Maybe you had no clue how to navigate the WordPress dashboard? However, as you continued logging into your blog every day, these tasks became easier and easier.
While you still may not know everything about WordPress, you know enough to run your blog.
Well, the same goes for creating amazing pins. As you continue creating them, some of them are going to look amazing.
Then you’ll also have some pins that don’t look very good. That’s ok.
Practice makes perfect and before you know it your pins will help you start getting clicks and driving traffic to your blog.
Create More Than One Pin
For the first full year, I only created on pin per blog post. I was lazy and as I mentioned I was spreading myself too thin trying to be everywhere.
It wasn’t until a few months ago when I started creating 2 pins per blog post. I have to admit that I still don’t always create two pins.
I Know What You’re Thinking
Why would I create two pins for each blog post? I have a hard enough time creating one pin.
Well, that’s what I used to think. One day, I decided to create two pins for the same blog post and check out the results that I got.
Pin A was the very first pin that I submitted to the Tailwind Tribes. It is the pin that I have attached to my blog post.
I created Pin B as the second pin for my blog post. At the time of this writing, Pin B has received over 35 shares from one of the Tailwind Tribes I am a member of.
Imagine if I wouldn’t have taken the time to create a second pin for that blog post. I would’ve only have received 2 shares from Pin A.
If you look at the pins, you will notice that I have written different descriptions on both pins.
This is huge, you don’t want to create two pins with the same description. Change it up and see if one way to say things get more clicks than the other.
You will quickly learn that bright colors get more clicks on Pinterest than dark colors. That’s why you see so many pins on Pinterest using bright pinks and reds.
Here’s a great article that will share the best essentials for creating the perfect pin.
Of course, if you’re like me, you love testing things out for yourself. After all, what works for some people doesn’t necessarily mean it will work for you.
How to Create Your Pins Quickly
No one wants to spend all day trying to create their pins for their blog posts. I don’t have time, I still have to spend time freelancing for clients.
As you know, I still love guest posting and I have even started publishing some eBooks on Kindle, you can check out my eBooks here.
Create a Template
When I first started creating my Pinterest images, it used to take me forever to get one created.
Now I can create my images in 5 minutes or less. I have created a template that I use over and over everytime.
All I have to do is change out the text and the wordings and find a background image. Then I am done.
I’ve got it down to an exact science.
But that didn’t happen overnight. Nope, it has taken a lot of practice to get to where I am now.
How do I Create My Pinterest Images
I know what you’re thinking, how do I create my Pinterest images? The truth is that there are several different tools you can use to create your images.
Personally, I use Photoshop for all my images. If you don’t have access to Photoshop, then you can use PicMonkey or Canva to help you get your images created.
While I won’t be covering how to create your images. I did write a blog post a while back that showed you how I create my Pinterest images for Social Warfare.
The truth is that you’re going to have to find what works for you.
Types of Images That Get the Most Clicks
After creating my pins for the past year, I have learned something amazing in the past few months.
Based on my own studies I have personally noticed that pins that have a number on them get a lot of attention.
When I wrote my 11-day blog series, I created pins with numbers on them.
Several of these pins have now become some of my most popular pins.
Of course, this is what works for me. What I suggest is that you create a list post for your blog and then create a Pinterest pin for it.
Add it to some Tailwind Tribes and see what type of response you get. I would be surprised if you don’t get a lot of shares on that pin.
Even Numbers vs Odd Numbers
We’ve all heard that odd-numbered lists get shared more than even numbered lists. If you don’t believe me, listen to this podcast.
While I haven’t written a lot of even-numbered blog posts on my blog. Here is a pin that I created a for an even-numbered blog post.
I created two pins for it to see if one pin gets more shares than the other. One pin got zero shares and the other got zero shares.
Maybe it was the even number? Maybe the wording on the pin wasn’t enticing enough for people to share?
Honestly, I wish I knew. It’s funny because some of the pins that I create I think will get a ton of shares, actually don’t get as many shares as I thought it would.
This is why I think that you need to continually test different pins to see which ones get the clicks. Don’t make the mistake of taking other people’s opinion.
What If I Don’t Get Any Shares
It sucks, but it does happen. I create an awesome blog post and then I will create 1-2 pins for Tailwind and my Pinterest boards. That new pin does not take off.
I would love to tell you that all your pins will be successful. What I have noticed is that only a handful of my pins make it to my popular pins on Google Analytics.
Work on promoting those popular pins. Keep creating pins by creating some amazing eye-catching pins. Make sure that you are doing your keyword research for the pin description.
Then let it go. Share it on Group Boards, your boards and Tailwind tribes.
Only time will tell whether that pin will become one of your popular pins.
Grow Your Following
I know that followers don’t really mean a lot on Pinterest. As long as you’re taking the time to do keyword research, you have the opportunity to show up in the Pinterest feed.
However, if you can grow your followers, then you have a better chance of being approved to better group boards.
For some reason, it has taken me a while to grow my following. No matter how many times I pinned I wasn’t getting followers on a regular basis.
Well, just this past weekend I signed up with MiloTree for the free 30-day trial. You know just to test it out and see if it would actually grow my account.
I can say that I am pleasantly surprised that it is working. While I am still not getting hundreds of followers per day. I’ve definitely noticed an increase in my followers.
Maybe I’ll finally be able to reach my first 1,000 followers with the free trial. That would be awesome. If you want to join better group boards, focus on increasing your Pinterest followers. You can try out the MiloTree plugin for free for 30 days here.
Rinse and Repeat
Just like anything else with blogging, you will want to rinse and repeat the process. You can’t expect to just create a few pins and see a ton of traffic coming from Pinterest.
Keep writing awesome blog posts, don’t forget to do your keyword research for your blog posts. I wrote a tutorial on how I use Long Tail Pro to help me find keywords that I can eventually rank in Google.
You want to make sure that you are using the right keywords for your blog posts. This way if it doesn’t take off on Pinterest, you might get lucky enough to get good search engine placement after a few months.
By taking the time to do keyword research and creating eye-catching pins, you are getting two chances to rank your blog posts.
It takes a little bit of time to do the keyword research for your blog posts. But trust me, it’s worth it and you won’t be writing a bunch of blog posts that nobody is searching for.
Invest In Your Education
Whenever you’re learning something new, you can’t expect to know everything about the platform. I personally think that you’ll get a lot further faster if you take the time to invest in your education.
These are the Pinterest tools and courses that have helped me finally reach 8,000 pageviews last month. You can read my blog traffic update here.
Board Booster: an Automated scheduler that I use to help me keep active on Pinterest. Here’s $5 to give it a try.
Tailwind: Pinterest automated scheduler I use to pin other people’s pins when I am not able to spend time manual pinning. Take it for a spin and try it for free for 30 days.
Pinning Perfect: I chose to pick up this course when I was completely new to Pinterest. It cut my learning curve in half and helped me set up my foundational base without any hiccups.
Pinterest Strategies: This eBook has helped me improve my manual pinning strategies that I’ve been using for the past 2 months that have increased my traffic significantly.
PIMP: A more advanced Pinterest course that has helped me understand the stages a pin goes through from the minute it is pinned on Pinterest and what to do with it so Pinterest understands what it’s about.
If you do invest in any of the tools above, make sure that you actually use it. Don’t just spend money thinking that something will help you grow.
You’re going to have to put some effort into it if you want to see growth.
Final Take Away
Learning how to get noticed on Pinterest doesn’t happen overnight. At least that’s not what I have noticed from my personal experience.
It takes time to really learn how to create amazing images. Work on your pin descriptions as well as the wording the text on your pin.
Then you have to focus on joining the right group boards and Tailwind Tribes. Not to mention, you have to take time to find the popular pins on Google Analytics and see which pins are driving the most traffic to your blog.
When I started using Pinterest, I didn’t do any of this stuff. I would literally create one pin and throw it on my Tailwind scheduler and let it ride.
You can’t do that. You actually have to dig into your Google Analytics to see which pins are being shared. Then it’s your job to keep getting those pins in front of people.
Then you need to keep work on creating more pins. It’s a never-ending process that you just need to keep doing.
Hand Picked Articles for You
- 200 Tailwind Tribes That Will Skyrocket Your Blog Growth
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- 11 Amazing Pinterest Group Boards to Grow Your Blog
Are you using Pinterest to help you grow your blog? If so let me know if you have created a pin that you thought would do good but ended up flopping or maybe it’s just me?