Last updated on July 31st, 2018 at 05:59 am
Write blog topics that people actually want to read and engage with. We’re usually told to write for our audience. Well, that’s great but how do you know what content your audience actually loves. If you’ve just started your blog and have just been writing content without gaining any traffic, you need to start taking the time to find popular blog subjects to write about.
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If you’re blogging with the intention of turning your blog into a business. Your main goal is to grow your blog and start growing your pageviews. If you still haven’t started your blog yet, go here to learn how to start a blog on SiteGround.
If no one is ever visiting your blog, then you’re never going to make money.
We’ve all heard that saying that content is king. While I can tell you that every blog needs content to stay fresh in Google’s eyes. The truth is that just any content is not going to help you get 100,000 page views.
Download This Post and Read it Later
At the time of this writing, I’ve written over 180 blog posts. If I took you inside of my Google Analytics and showed you the handful of blog posts that are actually bringing in the traffic, you would think twice before you started writing your first blog post. You can read my blog growth updates here.
Changing My Writing Habits
When I first started this blog, I wrote several WordPress tutorials because that’s where my knowledge lies. While my tutorials do get some traffic.
I can honestly tell you that they don’t get near as much traffic as some of my other articles. Which really sucks because I love writing my step-by-step tutorials.
You might be tempted to write about what you know about and that’s great. After all, that’s why you started your blog because you want to help people who are behind you.
Unfortunately, if you’re trying to grow your blog quickly, that’s not going to work at the beginning. Now I am not saying that you shouldn’t write about what you know.
But if you’re serious about growing your blog, and you’re struggling to get page views. You need to start looking at other blogger’s content and see what’s working for them.
Sit down and make a list of blogs that are in the same niche as you are. Once you have your list of blogs, it’s time to start finding their popular content and start coming up with your own unique version of it.
Don’t Steal People’s Content
I am not saying that you should go out and just copy and paste other blogger’s content. That’s just shitty and we both know that blogger’s work hard to build up their blog.
You wouldn’t want other people stealing your content. So don’t do it.
What I am saying is to see what’s actually working for other blogger’s and then write your own version of that blog post. This is the best way to create a blog that actually helps people and shows your expertise and makes you unique.
You’re probably scared to write a blog post on the same topic. Spend a few minutes on the Internet and browse some topics in your niche. I always make it a point to make a long list of possible topics and put them on Google Drive.
When you spend time trying to find blog post ideas, you’ll notice that everything has already been written about.
This doesn’t mean that you can’t write your own version on the topic. Just because a blog idea has already been written about, doesn’t mean you can’t write it.
What makes it unique and different is putting your own unique spin on it. If you look at all the successful blogs, you will notice that many of them cover the same subjects that have already been written about thousands of times.
So What Does Work?
Well, what I’ve been noticing is finding blog ideas that people are actually wanting to read and engage with. This may sound like common sense.
While this may work and I’ve written several blog posts based on keywords that I’ve found. But I’m going to show you how to find blog themes that people actually want to read. Using this method will not only save you a bunch of time, but it will make your content marketing efforts a lot easier.
The best part about using this system is that it works. This is what I’ve been doing for the past month and I can tell you that it does work.
It’s been a work in progress, but I am not going to stray from this method. So let me show you what I’ve been doing and then some other ways to find the right topic to write about for beginners or intermediate bloggers who are struggling to grow your pageviews.
Every blogger has been in that boat where they wish they had more traffic. We all tend to believe that there’s some type of secret that we’re missing. The truth is that there’s no secret to growing your blog.
You just need to know how to do it like everyone else who has managed to grow a successful blog.
7 Reasons You Need to Find Popular Blog Topics People Love
As a blogger we want people to interact with our content and share our posts on social media. Because the more that people engage with our content, the faster your pageviews will grow.
More page views usually mean that you’re getting more subscribers and making more money. Of course, it all depends on specific factors. Not every blogger who increases their page views will see more income just because their pageviews go up.
But I am willing to bet that if you are able to increase your page views, you’ll make more money. At least that’s what I’ve noticed from taking the time to focus on growing my pageviews. If you need help growing your blog, then be sure to pick up my JumpStart Blog Traffic eBook which will walk you through step by step on how to find profitable keywords.
If you’re struggling to grow your pageviews, then it’s time to change up your writing style. Stop writing the same content you’ve been writing and focus on content that is proven to work in your niche.
If you’re getting ready to write your first blog post or your 100th blog post, then make sure you’re doing your research first. Don’t make the same mistake that myself and many people have made only to find yourself struggling to gain traction on your new blog.
Take the time to read why it’s so important to spend time researching popular content people actually want to read:
#1 It Already Proven To Work
If you’ve been blogging for a little while, you know that sometimes you write a blog post that doesn’t get any engagement whatsoever. You spend hours writing the blog post and optimizing it with Yoast SEO.
Maybe you even spend a ton of time creating amazing Pinterest graphics and promoting the post everywhere.
Yet nothing no one comes to your blog and comments. No one is sharing your blog posts or anything. So you go back to your keyword and repeat the process.
When you’re actually taking the time to find out what’s working for other blogger’s you can bet that those posts will get engagement and shares. As long as you’re providing value for your readers and taking the time to promote it, it’s going to work for you.
Someone has already done the work for you. Why try to reinvent the wheel? Do what’s working for others and then once you get the traffic you want, you can start writing the content that you want.
#2 Understand Your Target’s Audience
Regardless of which blog niche you’re in, it takes time to understand what your target audience wants. Sure you can write a bunch of blog posts and see what sticks.
You can also write a bunch of blog posts and then check your Google Analytics at the end of the month and see which blog posts are popular.
But if you actually take the time to see what’s working for other blogger’s in your niche, you can see what types of articles their readers are responding to.
Are they getting a lot of social shares and comments? If so then that’s a good topic and you should consider writing your own blog post.
#3 You Can Piggyback Off Of Their Success
Remember, I am not advocating stealing their content. Don’t be that ass that just steals the hard work of someone else.
What I am saying is that they’ve already done all the research for you. They’ve most likely done the keyword research and understand their audience. Which if you’re in the same niche, they have the same audience as you do,
This means that if you write your own version of that subject, you should be able to do well. Remember to put your own unique spin and story to the post.
You’re going to realize that people are drawn to your blog because of you. You don’t want to copycat the other blogger. That isn’t the goal with this method. The goal is to write blog posts on topics that have already been proven to be popular which will cut down on your learning curve.
When you first start using this method to come up with content ideas, it can be challenging. You’ll probably have all kinds of thoughts running through your head that you shouldn’t be doing this.
Don’t let that little voice be the reason why you don’t use this method to write great articles in your own words. Trust me, if you do this before you write your posts, you’ll notice that it definitely works.
#4 You Won’t Waste A Lot Of Time
This isn’t a get rich overnight method and still requires a lot of work. But if you do this correctly, you’ll notice a huge jump in your blog growth.
Or you can write about what you want and both ways will help you grow your blog.
The difference is that writing about what you want at the beginning is the slower way of growing. I’ve just started doing this and I wish I would’ve started a lot sooner.
If you’re trying to earn money from your blog, you need to take the quick way to success. Of course, you can do a combination of both methods.
Spend a month writing blog posts that you know about and share your expertise. The next month you change it up and write about popular topics.
After doing this you can tell me which method is actually helping you grow your blog quicker.
#5 You Don’t Have to Spend Money or Time On Keyword Research
I am a fan of keyword research, in fact, I have a Google Document that has over 100 possible keywords for new blog posts. However, I’ve put a hold on using those keywords because I’ve decided to start writing content on things that I know are popular.
If you don’t have the money to invest in keyword tools, that’s okay. You can still use this method to find popular blog topics. I’m not saying that you shouldn’t make sure that you’re not optimizing or implementing SEO.
Remember, these bloggers are getting traffic to those posts. That means that content is proven to work. Of course, they might be getting traffic from Google and might have good rankings.
You’re not going to get good rankings, but if you create a pin and pin it on Pinterest. You will see some traffic, remember it’s already been proven to be popular with your audience.
I’m not saying that you shouldn’t spend time learning about SEO. Every blogger needs to educate themselves on how to use SEO to improve their blog. Here are 201 actionable SEO tips you can start using today.
#6 You’ll Stay Motivated and Keep Blogging
Ask any blogger who’s been blogging for awhile. They’ll tell you that one of the most challenging things to do is to stay motivated at the beginning.
Especially when you’re not getting any traffic or engagement on your blog. Statistics show that most new bloggers will quit in the first 6-12 months because they are not seeing the results they want.
When you start focusing on writing content that is already been proven to be popular, you will grow your blog faster.
I’m not saying that your blog will grow overnight. However, you’re going to get faster results than someone who writes about what they want to write and thinks will be popular.
#7 This Works and Will Continue to Work
I know you might still be skeptical and might not believe that this will work for you. This wasn’t the approach that I took when I started my blog.
That’s one of the reasons that I think that I’ve struggled to grow my blog. Take it from me, it’s NOT fun when you’re struggling to get traffic to your blog when everyone around you is growing a lot faster.
Yes, I know that you’re not supposed to compare yourself to others. If you’re a new blogger, it’s going to be hard to put your head down and not pay attention to how someone else is doing.
One day I sat down one day and started coming up with a plan that will allow me to walk away from my freelancing business by the end of this Summer.
After looking at my pageviews and my blog growth, I have to say that it sucks for the first year. The first year I didn’t even get over 3,000 page views.
I knew that if I continued doing what I had been doing it wasn’t going to work. So after browsing the Internet, I saw some bloggers who are using this method to grow their blog.
You know what I realized? I noticed that a lot of the bloggers who are using this method have scaled their blog a lot faster than I have.
One of the blogs that come to mind that are using this technique is Chasing Foxes. If you spend some time on their blog, you will notice that a lot of their content is popular content that you can find anywhere online.
The next time you visit a blog take a look at their archives. I am sure that you’ll find a bunch of blog topics that have been written thousands of times online.
This Is the Reason Why
If you’re a new blogger, chances are you’ve joined some Facebook Groups to help you improve your blog and grow it faster. You’ve probably seen those Facebook posts that say so and so has been blogging for 3 months and they’ve got 25,000 pageviews.
While you’re struggling to get 5,000 pageviews in a month. Trust me, it sucks. I’ve seen those posts so many times and constantly wondered what I was doing wrong?
After all, I’ve had tons of great ideas and wrote over 200 high quality blog posts. Why do I continue to struggle to reach 25,000 pageviews? Well, it’s the content that I chose to write at the beginning stages of this blog.
Whatever you do, don’t make the same mistake that I’ve made with this blog. The only reason why other bloggers reach success faster than other’s is they took the time to do their research first.
Final Take Away
Blogging is hard enough. I know that you started your blog to share your experience and expertise. That’s what my goal is with this blog. I truly love writing about WordPress and sharing blogging tips that can help someone.
But if you’re serious about growing your blog quickly. You need to take the time to write content that have already been proven to be popular.
The Next Step
Instead of writing content like you normally do, for the next few blog posts take the time to do your research and find topics that have been written about.
Write your own unique version of the subject. Then take the time to promote that content. Yes, don’t forget about promoting your blog post, otherwise no one will ever see your blog.
Do the same thing again and again. I can bet that you’ll be happier with the engagement that you’ve been getting on your blog writing the way you have been.
At least this is what I’ve been doing and I can tell you that It’s motivating me to continue doing this. Feel free to use this method to help you start gaining traction with your new blog.
Once you’ve done this for a while, be sure to come back and let me know if it’s helping you see faster results.
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Do you take the time to research popular subjects before you write content? If not what method do you use before writing a new blog post? I’d love to hear if what strategy you’re using for new blog content.